Timeline - It takes almost a day to reflect the Creation of Discovery Ads, YouTube & Discovery Campaigns in the Google Ads Account.


YOUTUBE-


If there isn’t any YouTube campaign created, Kindly follow the below steps to create a new YouTube campaign:


1. Go to the Universal create button on the top and select Google YouTube Campaign under Campaign head.

2.  Select the campaign objective (prospect/engage). If the YouTube campaign is for a specific category, add the category name in the campaign name. Set a daily budget & Bid Strategy for the discovery campaign, and click on ‘create campaign’.


3. To create a new Ad group for the YouTube campaign, select 'create new adset’. Add relevant audiences to target. add adgroup name and click on create Adset. Here, you can create separate adsets for custom intent, Lookalike & In-market Audience type under a campaign.


This is the step by step guide for creating YouTube Video Ads from the Adyogi Platform:


1. Go to the Universal create button on the top and select Google YouTube Ad under Ad head.


2 . Fill out the required details mentioned (Headline & Descriptions need to be specific video related) in the ad creation page for creating YT Ads and hit on ‘Create Ad’


3. Go to the creative page under 'Create' section and click on the Google tab. Find the new YT ad created. Click on three dots under actions of the YT ad and select the ‘Populate ad into google campaigns’ option under it.


4. Select the YouTube Campaign and click on populate. Where you can populate the same ad into multiple active YouTube Campaigns/Ad groups.


If you have any queries, do check out the loom video for the detailed process of creating and populating YouTube Ads.

https://www.loom.com/share/b771c0e482c04eb2a689dd50fc388b0e 

DISCOVERY-


If there isn’t any discovery campaign created, Kindly follow the below steps to create a new Discovery campaign:


1. Go to the Universal create button on the top and select Google Discovery Campaign under Campaign head.


2. Select the campaign objective (prospect/engage). If the discovery campaign is for a specific category, add the category name in the campaign name. Set daily budget & Bid Strategy for the discovery campaign, and click on ‘create campaign’.


3. To create a new Ad group for the discovery campaign, select 'create new adset’. select audience type and add relevant audiences to target. add category name under the ad group name and click on create Adset. Here you can create multiple adsets under a campaign.


The following are the steps to create Discovery Ads from the Adyogi Platform:


1. Go to the creatives page under create section in the Adyogi Dashboard, Select Facebook as a platform and click on three dots under actions of the specific Fb Custom carousel ad and select the “Populate ad into Google campaigns” option. Kindly Ensure to always populate the best performing Fb custom ad into Discovery Ad. Both Newsfeed & Carousel ad formats in Fb can be used for Google discovery ads.



2. Select the Discovery Campaigns and click on populate. Here you can populate the same ad into multiple campaigns/Ad groups.