Sponsored Products are ads for individual product listings on Amazon. They appear within shopping results pages or on product detail pages. Sponsored Products can help you reach shoppers who want to buy and are actively looking for the products they need.
We have three types of placements in Sponsored Products ads.
Top of Search Placement - This means that ads will appear in the top row of the first page of search results.
Rest of Search - These ads can be shown in the middle or even at the bottom of search results, as well as on second-page results and beyond
Product Detail Pages - This means ads can appear on both product detail pages as well as add-to-cart pages.
Sponsored Brands display your brand and product portfolio. These ads contain your brand logo, a custom headline, and a selection of your products. They appear on shopping results pages for product visibility and driving sales. Sponsored Brands allow you to quickly highlight your brand and product collection to shoppers who are interested in similar products.
Sponsored Brands Video - Sponsored Brands Video ads usually appear halfway down the first page of Amazon search results.
Sponsored Display helps you to reach the right audience for your business in addition to those actively shopping on Amazon. It uses display advertising that is easy to create and manage. It increases awareness, buyer consideration, and sales conversion with automatically generated display ads that are easy to create and manage and highlight your product.