Google Campaigns

Performance Max | Measurement Related Queries
How can we check performance at an Asset Group Level? We can use the Listing Groups attached to those Asset Groups as a proxy for general performance, by c...
Tue, 27 Dec, 2022 at 3:22 PM
Performance Max | Troubleshooting related queries
How can we optimize a Performance Max campaign with a sharp performance drop this month, compared to last month? We can do the following: Check the List...
Tue, 27 Dec, 2022 at 3:25 PM
Decoding Performance Max
Questions that are answered in this guide: What are Performance Max campaigns?   Link How are Performance Max campaigns an improvement over other camp...
Tue, 27 Dec, 2022 at 3:29 PM
Performance Max Creation Process
Performance Max is a campaign to derive machine learning based conversions across Google Search, GDN, YouTube, Discover, YouTube, and Gmail, while also gene...
Thu, 25 May, 2023 at 12:52 PM
Best Practices for Discovery and Youtube Ads
Introduction Discovery Ads are a visual ad format that runs across the Google Discover Feed. It is shown on the homepage of the Google app or the Google...
Wed, 31 May, 2023 at 4:27 PM
Google Optimisation | Performance Max, Youtube and Discovery Campaigns
Best Practices for Discovery and Youtube Ads  Introduction Discovery Ads are a visual ad format that runs across the Google Discover Feed. It is shown ...
Fri, 2 Jun, 2023 at 11:02 AM
Industry Wise Title Optimization
Title Optimization is required if we want to improve the performance of the account  In product page titles and descriptions, Do NOT include promoti...
Thu, 3 Aug, 2023 at 10:02 AM
Best Practices for Black Friday Sale - Google
Search Campaigns Add Black Friday Sale headline in existing running Search Ads Add Sitelink Extension at Account Level Use Promotions in GMC & ...
Wed, 22 Nov, 2023 at 5:33 PM
Google Conversion Actions
Conversion Action -  A conversion action is a specific customer action that you've defined as valuable to your business, such as an online purchase or ...
Mon, 26 Feb, 2024 at 5:58 PM
Google Demand Gen Campaign Specs
Each type of Demand Gen campaign requires specific information in order to run successfully. Google’s AI displays the asset(s) or ad(s) that have the highes...
Tue, 26 Mar, 2024 at 8:47 PM