Suggested Creative Formats :

  • Single product Video Ads  

             - Highlighting benefits video

             - User-Generated Content video

             - Testimonial/Review video

             - Graphically edited video

  • Single Image newsfeed Ads
  • Slideshow Ads

1. Video Ads - Highlighting benefits 

  • Create videos that highlight the key benefits of your products 
  • Messaging should be simple and easy to understand 
  • Price to be mentioned in the headlines
  • The landing page should be of that particular product

Example - Food 

Sanitary products example - here

Health and wellness example - here

2. Video Ads - User Generated Content 

  • Can be created by customers, employees, partner influencers 
  • Price should be mentioned in the headlines 
  • The landing page should be of that particular product 

Sanitary products example - here

Skincare example - here

Health and wellness example - here

3. Video Ads - Testimonial/Review ads

  • Videos providing a strong testimonial for the product/ a positive review 
  • Mention price in the headlines 
  • The landing page should be of that particular product 

4. Motion Graphics Videos 

  • Graphically edited video ads 
  • Use fancy images of the products 

Watch ad preview - here

5. Single Image newsfeed ads :

  • Use influencer images to create a newsfeed ad
  • Use fancy product images or graphically edited images 
  • Mention all product SKUs in the ad text and image 


Influencer Images for newsfeed ads  - These could be fancy images taken during photoshoots or graphics created by a designer. 

6. Slideshow Ads:

  • Prices must be mentioned in the headline 
  • The landing page should be of that particular product
  • Avoid mixed product ads 


Helps you select the best-selling product for your brand and create a slideshow. These ads give an uplift in click-through rate which helps in increasing the overall conversion rate.  

Watch ad preview - here

Adyogi creative studio can be used to create video ads. Here is the tutorial for the same.

4. Eye-catching Ad text for all ads :

Ad text plays an important role in attracting customers to your ads by letting them know what your ads are about. Here are some practices that can be followed to ensure that we are making the most of the ad text

  • Highlight what makes your product unique
  • Empower customers to take action by using eye-catching and crispy ad text
  • In case of any offers running on the website then add them to the ad text  For example - A coupon code such as "CART10" with an additional 10% discount may help your CTR as well as your overall conversions. Users will browse your site for longer when they know that they can avail a discount
  • It should not be more than 3-4 lines
  • Add emoticons to the ad text making it more attractive 

Dimensions for the above-mentioned creatives and specifications are as follows: