Optimization on Ad Level
Ads should be updated at least once in a week to maintain a healthy CTR % and Relevance Score. This ensure that there is no ad fatigue. There are a nu...
Wed, 20 May, 2020 at 11:20 AM
Why create new creatives? When the ads are shown to your target audience too many times the frequency increases, click-through rate drops and your cost ...
Mon, 6 Apr, 2020 at 10:09 AM
If there are no errors, an ad should be created on Facebook within half an hour. Once the ad is created on facebook, the review process may take up to 24 ho...
Tue, 19 May, 2020 at 5:00 PM
Story ads usually encounter ad fatigue more often than other ad formats. These should be updated every 2-3 days.
Mon, 9 Sep, 2019 at 10:54 PM
Generally, A week would be an ideal time that should be given to an Ad to perform. Apart from the time factor, we need to make sure that the ad should spend...
Mon, 9 Sep, 2019 at 10:56 PM
What are Overlays? Overlays can help you to place a banner on the ad. Often, when you are struggling to compete with similar-looking posts consider u...
Tue, 21 Jul, 2020 at 5:17 PM
1. Smart Ads: Use category wise smart ads like dresses, kurtas, sarees, flats heels, shoes, etc Use Price overlay at all times Use strikethrough overl...
Wed, 28 Apr, 2021 at 3:53 PM
Typically, the ideal length to run a video ad on Facebook for a Conversion goal is between 20 to 30 seconds. This can vary according to the goal set up by y...
Tue, 19 May, 2020 at 5:02 PM
What is an ad text? An Ad text is the written descriptive part of your ad that highlights features/ USPs of your product or brand. It also helps in comm...
Thu, 3 Mar, 2022 at 12:28 AM
Suggested Creative Formats : Single product Video Ads - Highlighting benefits video - User-Generated Content video ...
Thu, 6 May, 2021 at 3:39 PM