Google Campaigns
How can we check performance at an Asset Group Level? We can use the Listing Groups attached to those Asset Groups as a proxy for general performance, by c...
Tue, 27 Dec, 2022 at 3:22 PM
How can we optimize a Performance Max campaign with a sharp performance drop this month, compared to last month? We can do the following: Check the List...
Tue, 27 Dec, 2022 at 3:25 PM
Questions that are answered in this guide: What are Performance Max campaigns? Link How are Performance Max campaigns an improvement over other camp...
Tue, 27 Dec, 2022 at 3:29 PM
Performance Max is a campaign to derive machine learning based conversions across Google Search, GDN, YouTube, Discover, YouTube, and Gmail, while also gene...
Thu, 25 May, 2023 at 12:52 PM
Introduction Discovery Ads are a visual ad format that runs across the Google Discover Feed. It is shown on the homepage of the Google app or the Google...
Wed, 31 May, 2023 at 4:27 PM
Best Practices for Discovery and Youtube Ads Introduction Discovery Ads are a visual ad format that runs across the Google Discover Feed. It is shown ...
Fri, 2 Jun, 2023 at 11:02 AM
Title Optimization is required if we want to improve the performance of the account In product page titles and descriptions, Do NOT include promoti...
Thu, 3 Aug, 2023 at 10:02 AM
Search Campaigns Add Black Friday Sale headline in existing running Search Ads Add Sitelink Extension at Account Level Use Promotions in GMC & ...
Wed, 22 Nov, 2023 at 5:33 PM
Conversion Action - A conversion action is a specific customer action that you've defined as valuable to your business, such as an online purchase or ...
Mon, 26 Feb, 2024 at 5:58 PM
Each type of Demand Gen campaign requires specific information in order to run successfully. Google’s AI displays the asset(s) or ad(s) that have the highes...
Tue, 26 Mar, 2024 at 8:47 PM