Best Practices
Paid advertising is no doubt extremely helpful for a brand to scale up its business & revenue, but there are still a number of things that an e-commerce...
Mon, 27 Sep, 2021 at 11:30 AM
Why ABO? The automatic Budget optimization feature will eliminate the manual work of increasing and decreasing the budget automatically based on the campaig...
Wed, 30 Nov, 2022 at 8:52 AM
In the world of social media & the easy reachability with the end-users, it has become very easy for marketers to reach out to their prospective audienc...
Thu, 16 Sep, 2021 at 1:21 AM
Introduction: With a change in season, there will also be a change in your performance. Seasonality impact is something that many industries face. The...
Thu, 28 Oct, 2021 at 12:43 AM
Efficiency & performance issue is something that every brand faces. The performance can be impacted by a lot of things. It can be a rising CPM, dipping ...
Fri, 20 May, 2022 at 5:08 PM
Communication is very important in all aspects of life. And just like that, it plays a very significant role in the business as well. Social media is a grea...
Wed, 2 Feb, 2022 at 5:22 PM
Introduction Discovery Ads are a visual ad format that runs across the Google Discover Feed. It is shown on the homepage of the Google app or the Goo...
Thu, 3 Mar, 2022 at 9:16 AM
Customer Retention Customer retention refers to the ability to retain repeat customers and increase the lifetime profitability of each customer. A st...
Wed, 17 Jan, 2024 at 3:57 PM
Every festival, occasion or event is just another way for your brand to connect with its customer. So, keeping a festival marketing plan in place is a fanta...
Thu, 15 Sep, 2022 at 9:52 AM
Why ABO? The Automatic Budget Optimization feature will eliminate the manual work of increasing or decreasing the budget automatically based on the campaign...
Wed, 19 Jul, 2023 at 4:04 PM